In-image ads allow publishers to monetize the visual content on their website. These ads are served as an overlay on top of editorial images on a web page. In addition to helping create a new channel of ad revenue, in-image ads also deliver higher CTRs because of contextual relevance. In-image ads are part of our revenue optimization platform, which provides premium demand, innovative ad formats, and ad layout optimization to publishers. We are a funded startup, backed by Microsoft Ventures, and winner of NASSCOM Emerge 50 Award.
The ads overlaid on the image have contextual relevance based on image data, tags, and surrounding content.
In-image ads are overlaid on editorial images and deliver better user experience compared to banner ads.
We plug premium demand from our partner ad networks and exchanges into our in-image ads, creating new revenue channels.
We were using too many different options, plugins, and ad networks. AdPushup helped us organize all these by being a one-stop solution.